🔐 Privacy Policy

Last updated: June 20, 2025

At SUPERIOR, protecting your personal data is non-negotiable — so you can focus on your health, performance, and results. This Privacy Policy explains how we collect, use, and share your information across our services.

1. Who We Are & Scope

This Privacy Policy applies to SUPERIOR (“we,” “us,” “our”) and the services we offer through getsuperior.health and our related platforms (the “Services”).

Our store is hosted on Shopify, which helps power our online experience and supports secure order processing.

2. Quick Takeaways (TL;DR)

• We only collect what we need to fulfill your orders and enhance your experience.

• We never sell your personal data.

• Cookies help us remember your cart, personalize offers, and improve performance.

• You control your data — view, edit, delete, download, or opt out anytime.

• Questions? Reach us at info@getsuperior.health

3. Information We Collect

We treat anonymized or aggregated data as non-personal.

4. How We Collect It

• Directly from you — when you order, create an account, or contact us

• Automatically — through cookies, pixels, and analytics when you browse

• From service providers — like payment processors and fulfillment partners

• From partners or platforms — when you engage with our ads or social content

5. Why We Use Your Info

• To fulfill orders – payment, shipping, and returns

• To personalize your experience – remember cart, recommend products

• To communicate with you – updates, offers (with your consent)

• To secure the platform – detect fraud, verify accounts

• To comply with laws – tax, accounting, regulatory obligations

6. When We Share It

We only share your data when necessary, such as:

• With Shopify and service providers who support core operations (payments, analytics, fulfillment, marketing)

• With advertising partners to deliver relevant ads (you can opt out)

• With legal authorities if required to comply with law or protect rights

• During business transfers (e.g. sale, merger, or restructuring)

• If you ask us to — e.g., posting a product review linked to your profile

7. Your Rights & Choices

Depending on your location, you may have the right to:

• Access or know what data we hold

• Correct inaccurate data

• Delete your data or account

• Download your data

• Opt out of marketing or cookie-based tracking

• Restrict or object to certain types of processing

• Withdraw consent at any time

▶️ To exercise any right, email info@getsuperior.health
If unresolved, you may contact your local data protection authority.

8. Cookies & Similar Technologies

We use cookies and similar tools to:

• Keep you logged in

• Save cart contents

• Analyze traffic and improve site performance

• Show personalized offers and retargeting ads

Manage preferences through your browser settings or our on-site cookie banner.

9. Data Security & Retention

We follow industry standards (encryption, access control, monitoring) to protect your data.
While no system is 100% secure, we’re committed to continuous protection.

We retain personal data only as long as necessary for legitimate business or legal purposes (e.g. tax records).

10. International Transfers

We may process your data outside your country (including in the U.S.).
For EU/UK users, we rely on Standard Contractual Clauses or other lawful safeguards.

11. Shopify & Your Data

Shopify is our e-commerce provider and processes much of your data on our behalf.
To learn more or exercise rights with Shopify directly, visit:
Shopify Privacy Policy
Shopify Privacy Portal

12. Updates to This Policy

We may update this Privacy Policy occasionally. Changes will be posted here with the “Last updated” date above.
If changes are material, we’ll notify you via email or website banner.

13. Contact Us

For questions or data-related requests, contact our Data Protection Team:

📧 Email: info@getsuperior.health

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SUPERIOR
Performance without compromise.